Last Updated: March 2023
Artificial intelligence (AI) has become a hot topic in recent years, with more and more apps incorporating AI technology to improve user experiences. In the Google Play Store, there are countless AI apps available, each offering unique features and capabilities. To help these apps stand out and attract users, developers must implement a solid ASO (App Store Optimization) marketing strategy.
ASO is the process of optimizing mobile apps to rank higher in app store search results and improve visibility to potential users. This can include optimizing app titles and descriptions, using relevant keywords, and including high-quality app screenshots and videos. By implementing an effective ASO strategy, developers can improve their app’s chances of being discovered and downloaded by users.
In the case of AI apps, a strong ASO strategy should focus on highlighting the unique features and capabilities of the app’s AI technology. This can include using keywords such as “artificial intelligence,” “machine learning,” and “neural networks” in the app title and description. Additionally, app screenshots and videos should showcase the AI technology in action, demonstrating its capabilities and benefits to users.
When it comes to AI apps, there are a multitude of options available in the Google Play Store. To help you get started, here is a list of the top 5 AI apps on the platform:
Google Assistant: This app allows users to interact with Google’s AI technology, using voice commands to perform a wide range of tasks. With Google Assistant, users can quickly access information, set reminders, control smart home devices, and more.
Cortana: Developed by Microsoft, Cortana is a personal assistant app that uses AI technology to help users manage their schedules and tasks. With Cortana, users can set reminders, track packages, and access information quickly and easily.
Hound: Hound is an AI-powered voice assistant app that allows users to search for information, make plans, and control smart home devices using natural language voice commands. The app’s advanced AI technology allows for fast, accurate results.
Viv: Viv is an AI-powered personal assistant app that allows users to interact with a variety of services and devices using natural language voice commands. With Viv, users can access information, control smart home devices, and more.
Robin: Robin is an AI-powered voice assistant app that allows users to quickly access information, set reminders, and control smart home devices using natural language voice commands. The app’s unique AI technology allows for fast, accurate results.
By implementing a strong ASO marketing strategy, developers of AI apps can improve their chances of being discovered and downloaded by users in the Google Play Store. By highlighting the unique features and capabilities of their app’s AI technology, developers can attract users and stand out in a crowded market.