カテゴリー: ASOの基礎

Seasonal app store optimization (そう) is a crucial part of any app’s marketing strategy. By optimizing your app for seasonal keywords and trends, you can increase its visibility and drive more organic downloads. But why is seasonal ASO so important? Here are a few reasons: Increased competition: With the explosion of the app market, そこには…

Organic and inorganic marketing are two different strategies that businesses use to promote their products or services. 記事上で, we will be focusing on how these two marketing strategies can be used to promote a mobile app. Organic marketing refers to the use of unpaid methods to promote a product or service. This can…

アプリストアの最適化 (そう) is the process of optimizing a mobile app’s visibility and ranking in an app store, such as Google Play or the Apple App Store. The goal of ASO is to improve the app’s visibility in the app store search results and increase the number of organic downloads of the app. そう…

Reinstalling and redownloading mobile apps can be a strategic move for both users and app developers. For users, it can be a way to free up storage space on their devices, troubleshoot problems with the app, or access the latest version of the app with new features and improvements. For app developers, it can be…

Writing the perfect short and long descriptions for your app on the Google Play Store can greatly increase organic downloads. These descriptions serve as the first impression for potential users, so it’s important to make them as engaging and informative as possible. Here are some tips for writing effective short and long descriptions for your…

Interstitial ads are a type of advertising that appear as a full-screen, standalone ad on a website or mobile app. Unlike banner ads that are displayed at the top or bottom of a webpage, interstitial ads take up the entire screen and must be dismissed by the user before they can access the content they…

Black Hat ASO, or black hat app store optimization, is a set of unethical practices used to manipulate an app’s ranking in app store search results. These tactics are often used by app developers to gain an unfair advantage over their competitors, but they can be detrimental to the overall app ecosystem. There are a…

Marketing channels for user acquisition on mobile apps are an essential aspect of any mobile app’s success. With the proliferation of mobile devices, the number of mobile apps available on app stores has increased exponentially. This has made it essential for app developers to adopt effective marketing strategies to acquire users and retain their attention….

Google Play Android Vitals はアプリ ストアを最適化するための重要なツールです (そう) 開発者に Android アプリのパフォーマンスと安定性に関する洞察を提供するためです。. この情報は、開発者がアプリを改善し、ユーザーにとってより魅力的なものにするのに役立ちます。, which can ultimately lead to more downloads and higher rankings in the…

As you may already know, the Google Play Store is the primary app store for Android devices. 何百万ものアプリが利用可能, it can be challenging to make your app stand out from the competition. One way to do this is through the use of HTML markup and emoji in your app listing. This can…