Last Updated: March 2023
With the increasing use of voice-based assistants on Android devices, app developers need to optimize their apps for voice search. This will help their apps to be discovered easily and provide a seamless experience for users.
According to an ASO expert, “Voice search is changing the way we search for information on our mobile devices. App developers who optimize for voice will gain a competitive advantage over those who do not.”
Steps to Optimize Your App for Voice Search
Here are some steps that app developers can take to optimize their apps for voice search on Android:
1. Use Natural Language
When optimizing your app for voice search, it is important to use natural language. Write your app descriptions and titles as if you were talking to someone in person. This will make it easier for users to find your app when they use voice search.
2. Focus on Long Tail Keywords
Long-tail keywords are three to four-word phrases that are more specific to what users are searching for. When optimizing your app for voice search, focus on long-tail keywords that are relevant to your app. This will help your app to be discoverable when users search for more specific queries.
3. Optimize for Local Search
If your app has a local component, such as a local business directory or a restaurant review app, make sure to optimize it for local search. Use natural language and long-tail keywords that are relevant to your location. This will make your app more visible in local search results for users in your area.
4. Ensure App Speed and Accessibility
Make sure that your app is fast and accessible. Slow load times or inaccessible features can deter users from using your app. Voice search is all about the speed and convenience of information, so ensure that your app is optimized for users to access information easily.
5. Consider Adding Voice Commands and Responses
Consider adding voice commands and responses to your app. This will make it easier for users to interact with your app using voice search. For example, a restaurant review app can enable users to ask for restaurant recommendations or reviews based on specific criteria like the type of cuisine or location.
Optimizing your app for voice search on Android requires a focus on natural language, long-tail keywords, local search, app speed, and accessibility. Consider adding voice commands and responses to make it easier for users to interact with your app using voice search.
As voice-based assistants on Android devices become more popular, app developers need to ensure that their apps are optimized for voice search. By following the steps outlined in this article, developers can make their apps more discoverable and provide a seamless experience for users using voice search.