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Introduction If you are an app developer, you know that optimizing your app for different devices and platforms is critical for its success in the market. Two emerging platforms that you need to consider are Android TV and Android Wear. Android TV is a smart TV platform that allows users to access apps, games, et…

Introduction The Importance of App Store Ranking ASO Tips to Improve App Store Ranking Summary Conclusion Introduction With millions of apps available on app stores, getting discovered by potential users can be difficult. That’s why focusing on app store optimization (ASO) is crucial for developers and businesses to increase visibility, téléchargements, et engagement. One major…

Mobile First Indexing is a significant change in the way Google indexes websites. Since March 2021, Google has been using Mobile First Indexing as the default indexing method for all new websites. In short, Mobile First Indexing means that: Google looks at the mobile version of your website’s content first, instead of the desktop version….

Introduction Google Play Store is the largest app store for Android devices, and it has over two million apps available for download. Avec autant d'applications disponibles, it is essential to optimize your app in order to be found by potential users. C'est ici que l'optimisation de l'App Store (ASO) entre en jeu. According to an…

Introduction Google Play Store is the most popular app store for Android devices. Every day, millions of people visit the store to download new apps and games. As an app developer or marketer, it is important to optimize your app’s visibility in the Play Store to attract more users. Toutefois, many developers make mistakes in…

Introduction If you are a mobile app developer, you know the importance of user engagement and user retention. With Google Play Instant, now you have a new tool to enhance your app’s user experience, and provide more value to your users. Google Play Instant eliminates the friction of downloading and installing mobile apps, by providing…

Optimisation saisonnière de l'App Store (ASO) est un élément crucial de la stratégie marketing de toute application. En optimisant votre application pour les mots-clés et les tendances saisonniers, vous pouvez augmenter sa visibilité et générer davantage de téléchargements organiques. Mais pourquoi l'ASO saisonnier est-il si important? Voici quelques raisons: Concurrence accrue: Avec l'explosion du marché des applications, there…

Le marketing organique et inorganique sont deux stratégies différentes que les entreprises utilisent pour promouvoir leurs produits ou services.. Dans cet article, nous nous concentrerons sur la manière dont ces deux stratégies marketing peuvent être utilisées pour promouvoir une application mobile. Le marketing biologique fait référence à l'utilisation de méthodes non rémunérées pour promouvoir un produit ou un service.. This can…

Optimisation de l'App Store (ASO) is the process of optimizing a mobile app’s visibility and ranking in an app store, such as Google Play or the Apple App Store. The goal of ASO is to improve the app’s visibility in the app store search results and increase the number of organic downloads of the app. ASO…

Reinstalling and redownloading mobile apps can be a strategic move for both users and app developers. For users, it can be a way to free up storage space on their devices, troubleshoot problems with the app, or access the latest version of the app with new features and improvements. Pour les développeurs d'applications, it can be…