Mobile First Indexing is a significant change in the way Google indexes websites. Since March 2021, Google has been using Mobile First Indexing as the default indexing method for all new websites. In short, Mobile First Indexing means that: Google looks at the mobile version of your website’s content first, instead of the desktop version….
Étiqueter: magasin d'applications
How to Optimize for Google Play Store Search
Introduction Google Play Store is the largest app store for Android devices, and it has over two million apps available for download. Avec autant d'applications disponibles, it is essential to optimize your app in order to be found by potential users. C'est ici que l'optimisation de l'App Store (ASO) entre en jeu. According to an…
The Top Mistakes to Avoid in Google Play Store Optimization
Introduction Google Play Store is the most popular app store for Android devices. Every day, millions of people visit the store to download new apps and games. As an app developer or marketer, it is important to optimize your app’s visibility in the Play Store to attract more users. Toutefois, many developers make mistakes in…
Comment optimiser votre application pour Google Play Instant
Introduction If you are a mobile app developer, you know the importance of user engagement and user retention. With Google Play Instant, now you have a new tool to enhance your app’s user experience, and provide more value to your users. Google Play Instant eliminates the friction of downloading and installing mobile apps, by providing…
Importance de l'ASO saisonnier dans la stratégie marketing de votre application
Seasonal app store optimization (ASO) is a crucial part of any app’s marketing strategy. By optimizing your app for seasonal keywords and trends, you can increase its visibility and drive more organic downloads. But why is seasonal ASO so important? Here are a few reasons: Increased competition: With the explosion of the app market, there…
Évitez ces erreurs ASO pour votre application mobile
As a mobile app developer, you may have heard about the importance of ASO, ou optimisation de l'App Store. This refers to the process of optimizing your app’s listing in the app store in order to improve its visibility and increase its chances of being discovered by potential users. While ASO is a crucial part of…
Apprenez à faire du marketing organique et inorganique pour votre application mobile
Le marketing organique et inorganique sont deux stratégies différentes que les entreprises utilisent pour promouvoir leurs produits ou services.. Dans cet article, nous nous concentrerons sur la manière dont ces deux stratégies marketing peuvent être utilisées pour promouvoir une application mobile. Le marketing biologique fait référence à l'utilisation de méthodes non rémunérées pour promouvoir un produit ou un service.. This can…
Comment améliorer les notes des applications mobiles sur l'App Store et le Google Play Store?
Améliorer les notes d'une application mobile sur l'App Store et le Google Play Store peut être une tâche difficile, mais c'est essentiel pour le succès de l'application. Des notes élevées peuvent augmenter la visibilité de l'application, conduisant à plus de téléchargements, et finalement plus de revenus. There are several steps that app developers can…
Qu'est-ce que l'optimisation de l'App Store (ASO)?
Optimisation de l'App Store (ASO) is the process of optimizing a mobile app’s visibility and ranking in an app store, such as Google Play or the Apple App Store. The goal of ASO is to improve the app’s visibility in the app store search results and increase the number of organic downloads of the app. ASO…
Stratégie pour les réinstallations et les téléchargements d'applications mobiles
Reinstalling and redownloading mobile apps can be a strategic move for both users and app developers. For users, it can be a way to free up storage space on their devices, troubleshoot problems with the app, or access the latest version of the app with new features and improvements. Pour les développeurs d'applications, it can be…